customer journey strategy, customer journey mapping, comprehensive marketing

Marketing is Not Just About Ads, Its about Understanding your Audience

Why Ads Alone Won’t Build a Sustainable Business If your goal is to gain immediate traction and generate leads, running ad campaigns can be an effective short-term strategy. However, ads alone won’t deliver consistent results. Over time, their impact diminishes—much like the economic concept of diminishing marginal utility, where repeated exposure to the same tactic […]

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